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Nothing feels normal when the whole world’s watching.

You’re in the NBA Finals, playing the most important game of your life, and things don’t feel right. You don’t know why, but you damn sure know they don’t.

“Everything is magnified,” explained Dr. Leonard D. Zaichkowsky. But it’s not just the fact that there’s a title on the line: “There’s going to be different lighting, the music will be even louder, and [there’s] just more attention.”

And yet, you’ve got to perform. It’s Zaichkowsky’s job to help you do that.

Zaichkowsky is a world-renowned expert in sports psychology who just wrapped up a 27-year career as a professor at Boston University, during which he served as the consulting sport psychologist for BU’s athletics department.